ESPN has announced a partnership with Microsoft that will let fans access more than 500 million sports and entertainment content downloads.
The partnership with the Redmond-based online service will be rolled out over the next several months.
It’s an aggressive move to get fans to pay for the company’s premium content.
ESPN’s subscription service is currently available in more than 120 countries, including the U.S., and offers more than 40 million live and on-demand events, with an added 50 million live games, as well as sports and non-sports events.
The service offers access to more than 3.3 million video games, 2.3 billion live TV shows, more than 50 million podcasts, 1.3 quad-core processors, and up to 50 million sports, including NCAA Division I, WNBA, NBA, MLB, NHL, NASCAR, and college basketball.
The company also has a growing library of sports-themed apps that will be available on iOS and Android devices.
The deal also comes at a time when ESPN is looking to diversify into other markets.
Earlier this year, ESPN acquired a number of companies, including AOL Time Warner, which it plans to use to offer sports programming.